New Balance and DDCLAB colab to create the "New Balance 420". This sneaker is created in a special Schoeller-Reflex material comprised of microscopic pieces of glass beads. The result is an ultra brilliant and reflective material which also features a strong protection against the elements and scuffs and offering visibility up to 100 meters (approximately 328 feet) away. So basically if someone takes a picture of your sneaker its going to glow like a reflector! Nice for the footwork if you ask me...
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